When we think of Enterprise Resource Planning (ERP), what pops into your mind? Is it a software that helps to increase efficiency and productivity in the workplace or does it help to...

In today’s highly-advanced society, there is one limitless power that every individual possesses: Informational Power. Why? Because of the Internet. Due to the wide-ranging access we have to the...

Standing out in a crowd is tough, with so many well-known companies constantly vying for the public’s attention, it is hard to establish and make yourself known.  Reputation is the public’s opinion...

What is a target audience? They are a group of people that would want or need products/services that your company offers. They are the group of people that you would want to reach out to, engage...

To attract your target audience’s attention, you should know and understand your company’s message, who your target audience is, and what they want to see and hear from you. Once that is achieved,...

Marketing trends are key changes in a strategic direction of the digital marketing landscape that influences the way marketers interact with their target audience. Some marketing trends that you can...

A brand is an intangible marketing or business concept that helps people identify a company, product or individual. Within a company, branding marketing is an all-encompassing, constantly evolving...

Everyone plays games be it as a hobby, to pass time or for leisure. From indulging in games like solving crossword puzzles to playing Pokémon Go, there is a game catered to everyone’s liking....