BRANDING MARKETING SERVICES
“Your brand is the single most important investment you can make in your business.”
Steve Forbes
Branding
Define, build and live your brand. Branding is partly about your reputation, and it affects how people see and feel about your firm.
Branding Analysis
The first step will be to consider the overall business strategy, identifying who are the targeted audience. Next, research on the targeted audience is done to understand their behaviour and needs.
Strategy
The second step to a branding exercise is developing or re-positioning your firm’s positioning, values, mission, and objective. Also, setting the personality and tonality of your firm will guide the next part.
Activation
The last step to a branding exercise is to execute and develop a new visual identity that aligns with the new or updated positioning—ensuring that all communications are consistent.
Marketing
With good branding, marketing the product and services the firm provides is the next step. There isn’t any strategy that is a one size fits all. What is important is understanding your target audience and ensuring that the content is disseminated caters to their interest and needs.
Marketing Analysis
The first step is to understand what has your firm done previously and understanding the target audience. Who are the audiences, what are their behaviours and needs, where do we find them? We will research your targeted audience in different markets by working with our partner, dataSpring, Asia’s leading panel provider that provides high-quality online and mobile panel and survey software services.
Find out more about dataSpring here
Strategy
The second step is to come up with strategies. Marketing strategies constantly change as trends and behaviours change fast. What we will provide is a roadmap and recommendation that is suitable for your targeted audience.
Execution
Working closely with marketing agencies in the market, we have experts working on social media platforms, including Facebook, Instagram, WeChat and many more. Ensuring high-quality work and service is provided.
